AI 企业实战课程 2 天完整大纲（14步核武器与资本收单版）
1.0 课程开场与 AI 商业认知破冰
AI 企业实战课程 2 天完整大纲（14步核武器与资本收单版）
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1.0 AI 商业认知与【战略定位】的顶层构建 (Day 1)
核心目的：打破 AI 只是搜索工具的认知。带学员跑通 14 步核武器的前 8 步（情报、定位、定价），让他们拿到最具含金量的“战略蓝图”。
1.0 课程开场与 AI 商业认知破冰
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2.0 AI 核心工具实操：NotebookLM & Gemini 深度解析 (Day 1)
对比与多模态：对比 NotebookLM 和 Gemini 的界面。演示上传文档、图片分析。
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“角色设定”的力量：对比“普通提问” vs “赋予 AI 10年营销总监角色”的惊人差异。
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指令控制：教导如何用“字数限制、表格输出”来控制 AI。
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3.0 14 步核武器冲刺（一）：诊断与情报 (Gems 1-4) (Day 1)
(实操节奏：每个 Prompt 10-15 分钟，生成后复制到统一的文档中) 阶段产出：学员获得关于自己业务的最深刻体检报告。
Gem 1 & 2（宏观与市场）
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Gem 3 & 4（竞争与洞察）
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4.0 14 步核武器冲刺（二）：战略与定位 (Gems 5-8) (Day 1)
Gem 5 & 6（品牌与价值主张）
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Gem 7 & 8（报价生态与定价战略）
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Day 1 总结打包与“明天的弹药”
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5.0 14 步核武器冲刺（三）：执行与启动 (Gems 9-11) (Day 2)
核心目的：跑通最后的经济与预算模型，下午通过“痛点深挖”与“NotebookLM 魔法”让学员多巴胺飙升，最后通过“现场总裁大路演”引发共鸣，顺滑切入 Level 2（全渠道内容与营销矩阵实战班）的高价收单
Gem 9（增长与经济模型）
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Gem 10（全渠道与阵地）
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Gem 11（全漏斗转化）
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6.0 14 步核武器冲刺（四）：优化与迭代 (Gems 12-14) (Day 2)
Gem 12（预算分配）
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Gem 13 & 14（数据战情室与 Pivot）
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【全案封卷】：学员统一下载 14 步完整版文档，拿到属于自己的《企业增长核武器全案 PDF》。
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7.0 核心聚焦：深度挖掘市场的“流血痛点” (Pain-Point Prompt) (Day 2)
回顾与深挖：Steven 老师带领学员回到全案的“核心痛点”部分。
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实操演练：把 AI 挖出的痛点
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魔法时刻：让 NotebookLM 成为你的企业超级外脑 (纯享版)
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8.0 终极发售：总裁大路演与 Level 2 (全渠道内容核武器) 收单
Hot Seat 总裁大路演与震撼分享 (现场造神)
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痛点截杀与 Level 2 现场收单 (Steven 老师主场)
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Course Info
介绍两天 Run-down。建立认知：“AI 不是取代员工，而是你的超级 CMO（首席营销官）”。
设备检查：确保电脑就绪，教授简单录屏操作。
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